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Find out if you're washing your hair the right way!

If your hair continues to look dirty and greasy shortly after washing it, it is likely a sign that you are not using the right product for your hair type.

6 EASY STEPS FOR PERFECT HAIR

  1. Brush your hair when it is dry. It is very important to use shampoo on detangled hair. Washing knot-free hair prepares the hair and scalp to react positively to the wash and absorb all the natural active ingredients found in an organic shampoo.
  2. Choose the right shampoo. Choosing the right shampoo based on your hair type is of great importance. Very often, conventional ones are too aggressive and contain sulfates, parabens, and other chemicals, which end up damaging the hair over time and making it greasy, frizzy, and dull. This does not happen with a natural or organic shampoo capable of cleansing gently, deeply, and naturally.
  3. Proceed to the first wash of the scalp appropriately. Start at the nape of the neck and massage the product well into the previously wetted hair. Use circular movements and press lightly with your fingertips to reactivate micro-circulation, without aggressive rubbing, as you could trigger excessive sebum production!
  4. Now it's time to rinse everything off and proceed with a second wash, to be avoided only if you have washed your hair recently.
  5. Now use the right conditioner. Apply our restructuring natural conditioner with Organic "Tuscan PGI" Extra Virgin Olive Oil exclusively on the lengths and ends without touching the roots. The scalp produces enough sebum to nourish the skin, so there is no need to add any more.
  6. Final rinse with cold water! By eliminating all remaining shampoo and conditioner residues, the hair cuticles will close.

How often can you wash your hair?

There is no standard rule, every hair type has its own needs and lifestyle also contributes to adjusting the wash frequency. If you play outdoor sports or go to the gym or pool, you obviously wash your hair much more often than someone with a more sedentary life; however, whatever your choice, you will not encounter any problems using organic or natural shampoos.

The most important thing is to be consistent in applying organic and natural detergents! We suggest the Bio Le Veneri line with grape juice, and the Prima Spremitura natural shampoo with Organic "Tuscan PGI" Extra Virgin Olive Oil created with products selected by Idea Toscana. In fact, during the detoxification phase, the hair must get used to producing its own natural oils to rediscover its original beauty—a beauty that is entirely natural!

Now that you have discovered all the tricks for having clean and shiny hair, what are you waiting for? It is time to put them into practice!

It is time to put them into practice!

Chiara Pacini

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