HOW TO HAVE HEALTHY AND SHINY HAIR IN THE SUN
Guaranteed beauty with healthy, shiny hair.
How can you protect your hair, keeping it strong, silky, and lustrous during this time that puts our hair to the test?
We are in the “peak” season. Our hair has to fight against: UV rays, salt and/or chlorine after swimming in the sea or pool, sweat, and the mechanical stress caused by redoing our hair a thousand times a day to stay as cool as possible.
A straw or cotton hat provides excellent protection; if combined with specific sun lotions to protect against UV rays, you will avoid oxidative reactions caused by the latter, and your hair will not get burnt or lose its vigor.
Take the same care both before and after sun exposure; products that protect hair from solar rays are not natural, and if used for long periods, they can dehydrate and ruin it.
For this reason, as soon as you return from the beach or pool, use natural cosmetic products with an excellent nourishing active ingredient like extra virgin olive oil, which eliminates excess sebum and restores natural balance after just a few applications, giving hair shine, softness, and vitality while providing an effective soothing action on the scalp.
After washing, the hair feels compact, healthy, and easy to comb. The beauty and utility of natural shampoos formulated with this type of active ingredient is that they can be used frequently, even on fragile hair.
Never as in summer do we need to cleanse our hair while simultaneously protecting and nourishing it.
Very important!
Washing should always be done twice; the first shampoo will remove dirt, while the second will deeply nourish the hair. Use lukewarm water, and finish with cold water to close the cuticles, resulting in smoother and shinier hair.
The cause of damaged hair is almost always the use of the wrong product!
Pay attention to the INCI! (International Nomenclature of Cosmetic Ingredients). Most of the shampoos and conditioners on the market are silicone-based products. These types of products initially seem to make hair shinier and softer, but in reality, their use creates a "coating film" that occludes it, preventing the absorption of nutrients and thus making it increasingly dry and dull.
